Podcast Episode 60: Rebranding Your Business with Arianne Foulks
Today on the Dear Handmade Life podcast we’re talking about rebranding your creative business with Arianne Foulks of Aeolidia and drinking I Love Micheladas Micheladas mix. We share our own rebranding experience and talk with Arianne about how to know when it’s time to rebrand, creating current + long-lasting branding, common reasons businesses rebrand, what questions to ask yourself and what to consider when you start a rebrand, the importance of good design, why packaging is just as (if not more) important than your actual product, creating a seamless launch of your rebrand and more.
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P.S. – A few things we mention in the podcast: Unni pizza oven, Craftcation: Business + Maker’s Conference, Keats soap and their outstanding packaging and the Headspace meditation app.
PODCAST GIVEAWAY:
Also, we’re giving away access to one of our online workshops (if you win, you can pick whichever workshop you’d like). To enter just leave us a review on iTunes here. We’ll randomly pick a winner and announce them at the beginning of our October 12th podcast episode. If you win, just email us to claim your prize.