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Below are the 2018 workshop descriptions. 2019 workshop descriptions will be released in late 2018.

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My Brand 2.0 – How to Rebrand Your Creative Business

[/vc_column_text][vc_column_text]With: Olivia Omega

Wondering if it’s time for your established handmade business to undergo a complete rebrand? Or a simple brand boost/facelift? This session will examine the benefits and potential risks of rebranding, determine when the timing is right and explain the steps you’ll need to take. Learn how to rebrand your business strategically and avoid some of the biggest mistakes. Take a quiz to see if it’s time. And walk away with a 90-day rebranding checklist that will make the process smooth and successful![/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”CuffBraceletcc18″]

Metal Etched Cuff Bracelet

[/vc_column_text][vc_column_text]With: Emily Burton

Metal etching is a great introduction to metals and can be done with a minimal amount of tools! Etch your own custom design on brass or nickel silver that we will form into a cuff bracelet. Designs can be hand drawn, rubber stamped or cut from contact paper – whatever sparks your creative vision! All levels welcome.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”CreateaSewingPatterncc18″]

How to Create a Sewing Pattern From Vision to Final Product

[/vc_column_text][vc_column_text]With: Kimberly Payne

In this workshop I will be walking you through the process of taking your sewing pattern vision from sketch to final product. I will be sharing my creative process for each of my sewing patterns that includes designing and drafting the pattern, testing the fit, creating both a PDF and paper copy of the pattern as well as marketing your pattern to the retail and wholesale market. Through my four years creating sewing pattern I have taken both a traditional and non traditional approach to my business and I look forward to sharing with you the ins and outs of the indie sewing pattern world.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”Pictureknittingcc18″]

Beyond knit and purl: Picture knitting

[/vc_column_text][vc_column_text]With: Debbie Stoller

Intarsia is a technique that allows you to knit an image right into your work so that it looks like your yarn magically changed from one color to the next. But if you’ve ever tried it, you may have found yourself tangled in a mess of yarn ends and bobbins. In this class, you’ll learn Debbie’s way of working intarsia, which doesn’t involve bobbins of any kind. While working on an adorable sheep motif, you’ll learn how to create “infinity” yarn, and how to make your work as neat and perfect as humanly possible.

*Requirements: you must be an advanced beginner or intermediate knitter to take this class.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”WalkingPhotoTourcc18″]

Walking Photo Tour


With: Sarah Deragon

Location: Meet on the front steps of City Hall

Explore the nooks and crannies of downtown Ventura while getting expert photography tips to get the most out of your iPhone or DSLR camera. Sarah will guide you through taking stellar photos on-the-go as well as help you determine how to take your best photos by picking what to shoot, editing, lighting, composition, cropping and styling tips.

*Please bring your phone with camera and/or another camera.

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Bust Through Impostor Syndrome Panel

[/vc_column_text][vc_column_text]With: Lela Barker, Laurie Wagner, Olivia Omega, Jeran McConnel + Nicole Stevenson

Feeling scared, lacking confidence, second guessing your knowledge, and standing in your own way is more common than you think! Impostor syndrome affects the most talented creatives! In this panel we’ll get personal about our own experiences with impostor syndrome, share how we deal with it, and what we’ve done to overcome it.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18tasselearrings”]

Naturally Dyed Tassel Earrings

[/vc_column_text][vc_column_text]With: Jenice Anderson

You’ll learn about natural dyes offered by some common plants and some techniques for making beautiful patterns. Everyone will get to dye a piece of silk that will be used to make a pair of tassel earrings. You’ll learn how to make your own ear wires and some basic wire wrapping techniques.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”RelaxingBeachSkirtcc18″]

The Relaxing Beach Skirt

[/vc_column_text][vc_column_text]With: Melissa Quaal

Show off your own skirt at the beach! Perfect for a relaxing stroll on the beach between classes or stretching yoga and meditation! This simple a-line skirt is super comfortable and made without the use of a serger. The fold-over waistband is extra comfortable and doesn’t use elastic to make it keep it extra comfy. So, feel free to eat all the tacos and margaritas you want before class! Come learn how to use your home machine to sew knit fabrics and expand what your machine can do for you.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”ThinkTanksocialmediamarketing1cc18″]

Think Tank: social media marketing

[/vc_column_text][vc_column_text]With: Mallory Whitfield

Bring one social media platform you’re having trouble with or one specific social media struggle, and we’ll critique your current efforts and offer suggestions for a post-Craftcation social media strategy.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18interweaving”]

Intermediate Weaving

[/vc_column_text][vc_column_text]With: Paige Kent

Take your weaving skills to a whole new level! In this workshop you will learn several new techniques for frame loom weaving that will help you grow your collection of fiber masterpieces grow exponentially.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”RollerStampingonFabriccc18″]

Roller Stamping on Fabric

[/vc_column_text][vc_column_text]With: Jennie Lennick

A roller stamp is a textured cylinder which is covered in ink and rolled over fabric, creating an all-over pattern. It is one of the easiest ways to print large areas of fabric! In this workshop you will create your own rotary stamp and print a set of 4 cloth napkins. This technique also works great for wrapping paper![/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”CraftingAConferenceStrategyLikeABosscc18″]

Crafting A Conference Strategy Like A Boss

[/vc_column_text][vc_column_text]With: Olivia Omega

Conferences are super fun! Craftcation sparks the imagination, gets the creative juices flowing, helps us learn new skills and allows us to connect with like-minded crafters. But the truth is, as a handmade entrepreneur, attending any conference is a financial investment. With any financial investment, should come a plan that helps us determine how to get the most out of that investment. During this session, we will create a conference action plan that establishes our conference objectives, top goals and maps out the steps needed to accomplish those goals both during and after Craftcation. These goals can focus on who we want to meet, who we want to partner with, and how we will apply what we’ve learned…all to take our handmade business to the next level. We’ll also talk about key networking tips that every conference goer needs to know. Let’s go![/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”TheClassicTeecc18″]

Sewing a Wardrobe Staple: The Classic Tee

[/vc_column_text][vc_column_text]With: Kimberly Payne

Every wardrobe needs a classic tee, and making one that actually fits your body is even better. If you have been interested in learning how to sew garments or consider yourself a garment pro who has been intimidated by working with knit fabrics, this is the class for you. In this class I will walk you through the basics of sewing with knits as well as some of the common fitting adjustments to know when sewing your own garments. You will leave this class not only with a new tee but also the confidence to sew more garments or even just a closet full of tees. We will be sewing my Montlake Tee pattern which is a great beginner knit pattern.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”PreCraftcationPartycc18″]

Pre-Craftcation Party


Locations: VenTiki701 E Main St. Ventura, CA 93001, T & A Leatherworks: 8 N Fir Street Ventura CA 93001 + Fluid State Beer Garden692 E. Main Street
Ventura, CA 93001

Join us at a few of our favorite places in Ventura for a roving pre-Craftcation party at three locations on one block!

1. Ventiki: Enjoy special discounts on food and drinks at our very favortite tiki-themed bar. The bar is VERY small and has limited seating so arrive early if you want to be sure to get a table.

2. T & A Leatherworks: If you’re at Ventiki, head upstairs to this awesome local boutique for snacks and a DIY project with Todd and Anthony of T & A Leatherworks.

3. Fluid State Beer Garden: Diagonally across the street from Ventiki and T & A Leatherworks. Join us for special pricing on food and drinks and a make and take from our friends at Loome!

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Crafting with a conscience: Craftivism, Feminism and Modern Makers Panel

[/vc_column_text][vc_column_text]With: Debbie Stoller, Anna Joyce, Aurora Lady, Rosalie Gale + Krista Suh

Can craft be a tool for change? What happens when you align your creativity with your politics? How do you begin to use your creativity to express your deepest values? In this panel we’ll discuss these questions and many more as we explore how craft, craftivism and feminism intertwine. 

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Social Sketch

[/vc_column_text][vc_column_text]With: Alex Cole

Join me and fellow creatives for a night of drawing, sketching, and doodling fun. So many of us spend most of our time doing solo work in our studios or offices that sometimes we need to create together over a glass of wine and truffle fries. Heres you chance to connect, collaborate and get to know your Craftcationeers better. I will provide a prompt for the evening and drawing materials. All you need is your sketchbook.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18ttbrandingonline”]

Think Tank – Branding and online presence

[/vc_column_text][vc_column_text]With: Chaitra Radhakrishna

Wondering if your branding and online presence is effective? There are a number of things you can do to take your branding and visual presence to the next level! Drop in to gain clarity through feedback and actionable steps that you can implement specifically for your blog and business. *Please bring your laptop with you.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”batikdyeing0cc18″]

Dye-Na-Flow Sun-printed Scarves

[/vc_column_text][vc_column_text]With: Erin Wilder

Students will use a watercolor painting technique with Dye-na-flow paints on a scarf, and then use stencils with the Ventura sunshine to print unique patterns.

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Social Media Strategy in 60 minutes a week

[/vc_column_text][vc_column_text]With: Jennifer Priest

What if there was a way to spend less time on social media each week but still have a winning strategy? We’ll walk you through the workflows we use to schedule hundreds of social media posts per week across multiple social media accounts on the top platforms such as Pinterest, Twitter, Facebook, and Instagram, all while following best practices and proven strategies for each platform. We’ll share the best tools for managing social media content, scheduling content, and working remotely with others who can schedule the content for you. Plus, we’ll provide an action plan that can double as your company’s social media procedure manual with detailed steps for using each tool in the workflow. We’ll share: Tools for scheduling content to top social media platforms, workflows and systems for managing social media content, and how to create an action plan and procedure manual to help with outsourcing social media scheduling.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”OwnEspadrillescc18″]

DIY Shoes : Make Your Own Espadrilles

[/vc_column_text][vc_column_text]With: Melissa Quaal

Curious about making your own shoes? Why not make a pair of adorable espadrilles to walk home in! They are great for the on-again / off-again at the airport OR they make an awesome gift! In this workshop, we will use espadrille shoe soles and yarn along with fabulous fabric to make our own pair of comfortable shoes. Join us and begin your love of shoe-making. You can, of course, make them for yourself but there are also kid sizes if you want to surprise a little person.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”MindfulBusinessPracticescc18″]

Mindful Business Practices

[/vc_column_text][vc_column_text]With: Cassie Uhl and Kerry Burki

Running your own business can feel like riding a roller coaster you didn’t sign up for. Learn how to drop the struggle and create more zen in your creative business with Cassie and Kerry of Zenned Out Biz. Cassie and Kerry will share tools for setting boundaries, making mindful decisions and transitioning with ease in your creative business as well as how to stop making so many decisions from your head and drop into your heart and move forward from there. You will also be led through some gentle stretches and breath work to help you become more grounded. Then you will be taught a simple meditation and relaxation technique followed by a guided visualization that will help you tap into your intuition for guidance in your biz.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18beachyoga”]

Yoga on the Beach

[/vc_column_text][vc_column_text]With: Heather Montoya

As crazy as it sounds lots of us spend four days here and never make it onto the sand! Lets enjoy the beautiful sea together for sunrise/sunset yoga. An all levels Vinyasa flow incorporating all that nature has to offer. This class will give you an opportunity to get your toes in the sand and your head the clouds. Yoga on the beach is soooooo relaxing, I see a very long and peaceful sivasana in our future. Sunrise class yoga flows are designed to invigorate and prepare your mind and body for the day ahead Sunset class yoga flows are designed to unwind the mind and will focus on hips, shoulders and neck. *All classes are well rounded so no body part feels left out ;)[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”ProductPricing101cc18″]

Product Pricing 101: Locking Down Your Numbers

[/vc_column_text][vc_column_text]With: Lela Barker

If smart product pricing is foundational to business success, then why is product pricing so darn puzzling? I don’t know friend, but I do know that far too many of us struggle when it comes to the dollars and cents of our business. Should we add labor costs if we’re doing all the work? Should we add rent expenses if we create our products at home? What counts as “overhead” anyway? How can we price to succeed in wholesale? Are any of those pricing formulas we’ve all heard on the internet worth putting into place? And how much profit is reasonable anyway? If you’ve got numbers swirling in your head and pricing questions burning in your belly, then I hope you’ll join me for this action-packed workshop that’s brimming with no-nonsense, easy-to-digest, actionable advice about how to get your numbers on lock and your profits in the black! HEADS UP: This class continues at Craftcation with Pricing 102: The Psychology of Pricing. These classes dovetail beautifully and attending both is practically guaranteed to help you make more moolah in 2018. The workshops layer and build on one another and attendance at both is recommend (but not required).[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”ProductPricing102cc18″]

Product Pricing 102: The Psychology of Pricing

[/vc_column_text][vc_column_text]With: Lela Barker

If you’re charging less than you know you should be, then I hope this workshop will be on your priority list at Craftcation. Successful pricing strategies are one part math + two parts psychology and this workshop will pick up where my Product Pricing 101 presentation left off. We’re going to blend a little math with a lot of brain science to discover how you can charge more and have people who are actually happy to pay it! I’ll dissect various pricing strategies, analyze the value communication behind some of my favorite artisan products, and dish out wisdom-infused advice about why pricing low is a slow march to small business death. You need dollah dollah bills to keep that business running and I’m going to teach you how to get those prices nice and high in this absolutely-worth-your-time workshop. HEADS UP: This class is a continuation of Pricing 101: Locking Down Your Numbers. These two classes dovetail beautifully and attending both is practically guaranteed to help you make more moolah in 2018. The workshops layer and build on one another and attendance at both is recommend (but not required). If you missed my Product Pricing 101, come anyway! :)[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”HowtoWriteaBioYouLovecc18″]

How to Write a Bio You Love

[/vc_column_text][vc_column_text]With: Roberta Wax

Do you have trouble writing your own bio? Don’t know what information to include or what to leave out? Having trouble with sentence structure and grammar? Whether you have an established business or are just posting on Facebook, people want to know who you are. Learn some tips and techniques for writing your own bio. Learn what to include, how to make it longer and more detailed or shorter and tighter. Don’t be shy! Join us to gain insights and inspiration for writing your bio. You’ll walk away with constructive feedback with practical and specific advice.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc19embroideredwallmap”]

Embroidered U.S. Wall Map

[/vc_column_text][vc_column_text]With: Robert Mahar

Celebrate your home state, commemorate a recent road trip or stitch connections between you and your loved ones. We’ll explore all of the ways you can embroider your adventures in the “Lower 48″ as we embellish a beautiful 1906 map of the contiguous United States custom printed on a half yard of cotton linen canvas. Perfectly suited for beginners, instruction will cover embroidery basics and essential stitches. However, students with more embroidery experience are invited to join for a fun refresher course and the opportunity to stitch a large-format map. All materials (fabrics, embroidery floss, hoops and needles!) along with instructional diagrams are provided. Please note that this map is 100+ years old and some cartographic changes have taken place in the intervening years – however, the state borders and city names remain largely accurate. Cleverly designed with guides, you’ll find it easy to sew finished edges at home or wrap your map around a cork board to pin photos of your friends, family and travels.

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Inventory Management for Makers

[/vc_column_text][vc_column_text]With: Holly Marsh

With so many selling platforms (Etsy, Amazon, your own website!), in-person shows, and wholesale opportunities available to makers, it can be challenging to tame your inventory- or even have an idea of where to start…or how much you’ve got in stock. Holly offers a simple (and free!) solution to corralling your inventory, as well as other inventory management solutions.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”sergergifts20cc18″]

Serger gifts 2.0: infinity scarf and triangle bag

[/vc_column_text][vc_column_text]With: Nerine, Lucy and Carol of Baron’s Sewing Center

If you’ve been curious about how to use a serger machine, this workshop is for you! You’ll learn the basics of a serger to create a triangle bag and a stylish infinity scarf in no time at all. You will be amazed at how quickly the serger completes these projects and beware, you will fall in love with the serger!

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Demystifying Your DSLR: A Camera Settings Primer for Creative Minds

[/vc_column_text][vc_column_text]With: Marlo Miyashiro

If you’ve purchased a fancy DSLR hoping to improve your product photos but still mostly shoot in auto mode, then chances are good that taking better photos is pretty high on your list of things you know need to do to improve your online shop. For the creative mind, figuring out and practicing the technical aspects of photography like ISO, Aperture, F-stop, Shutter Speed can be confusing and downright intimidating. Well, I’ve got good news and bad news: The good news: This class will explain the ins and outs of your DSLR camera in a way that will help you visualize the results you need and give you the knowledge you need to take better photos right away! The bad news: You won’t have any more reasons to put off taking great photos of your work! Bring your camera and owner’s manual to class (most makes and models have free manuals available for download online) so you can follow along and get to know your camera’s many different settings to start using it to its fullest creative potential![/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18wholesale101″]

Wholesale 101

[/vc_column_text][vc_column_text]With: Adrienne Wiley

Get over your wholesale hang-ups with this quick and easy overview of how to start selling your product to retailers. We’ll talk about finding your customer, linesheets, pricing, alternative sales channels, tradeshows, sales reps, and more.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18claymoonmobile”]

Clay moon phase mobile

[/vc_column_text][vc_column_text]With: Erin Wilder

Learn the basics of working with polymer clay in this hands on workshop, inspired by the phases of the moon! We will cover the basics of preparing, handling, and working with polymer clay, as well as a few different blending techniques, including marbling and ombre. You will create the components for a stylish and modern moon phase mobile, that your instructor will lovingly bake and return to you with everything you need to complete assembly and hang in your home.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18ttproductdevelop”]

Think Tank: Product evaluation and development

[/vc_column_text][vc_column_text]With: Sharon Fain and Isaac Watson

Developing a new product? Have another that you are wanting tweak or overhaul? Maybe you’ve got a product that isn’t selling well and you want to improve it. Get practical advice and peer feedback in a supportive group setting! Each participant will have the floor to share where they are getting stuck with their product and get advice from the group. Bring your existing product to hone in on how you can improve your product! Please note: This session is for physical product sellers only.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cityhalllunchcc18″]

Lunch (Friday and Saturday)

[/vc_column_text][vc_column_text]FRIDAY LUNCH:

Location: City Hall 501 Poli St. Ventura, CA 93001

Join us for lunch in the lovely atrium and gardens of Ventura’s city hall, which overlooks downtown and has a lovely view of the ocean. Feel free to grab your lunch to go or stay and eat with us on the grass or patio. Friday’s lunch is sponsored by Darice and they’ll be leading a fun DIY project!


The Tavern 211 East Santa Clara Street Ventura CA 93001

Join us for lunch in The Tavern! Feel free to grab your lunch to go or enjoy in the restaurant. You can purchase discounted drinks if you’re feeling a cocktail!

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Essential Apron Workshop

[/vc_column_text][vc_column_text]With: Kelly Stevens

Interested in sewing garments, but not sure how to get started? This is the perfect class for you! You’ll stitch up a sturdy apron, the perfect hostess gift for a summer barbecue, all while learning the basics of garment sewing from a pattern, setting grommets, and professionally finishing your project. Use hard-wearing and on-trend denim and chambray fabrics for a piece that is equally fashionable and durable.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”WildWritingWorkshopcc18″]

Wild Writing Workshop

[/vc_column_text][vc_column_text]With: Laurie Wagner

Wild Writing is a super creative, timed writing process that we use to tell our stories with, to break through writers’ block, and to uncover the themes we want to write about. For 15 minutes we write as fast as we can, pen never leaving the page. By writing quickly we are able to push past our inner critic and our ego and all the ways we stay trapped in looking good. This gives us a chance to move into a less self conscious, loose groove where, if we’re lucky we may stumble into the fertile imagination that lingers within us, conjuring up stories and memories that are waiting to be written. After we write we read our work aloud, though we don’t critique. This technique, while very therapeutic, is also a wonderful way to jumpstart any good writing project because it helps you get to the chewy nougat of what you are trying to say.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18facebookforrest”]

Facebook for the rest of us (for Pages under 50K likes) – Cracking the Algorithms + Increasing Traffic and Engagement

[/vc_column_text][vc_column_text]With: Jennifer Priest

How do you grow a Facebook Page and get traffic to your site when you have few likes, little to no engagement, and Facebook’s algorithm seems to hate your business? We’ll discuss proven strategies for how to grow your following, find content that performs well, and read insights for your Page to determine what to post and when. We’ll discuss: when to boost posts and how to get more traffic to your site from Facebook, understanding what Facebook wants, what content performs well, analyzing insights, the 30-30-30 rule, editorial calendars, optimizing images, videos, making graphics in Canva, evaluating and adjusting your posts and more.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”CountedCrossStitchcc18″]

Counted Cross Stitch

[/vc_column_text][vc_column_text]With: Debbie Stoller

Counted cross-stitch is relaxing and fun. In this class you’ll learn the basic stitch and get started on a “The Future is Female” sampler.

Sponsored by: DMC

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Think Tank: E-commerce and Online Marketing Strategy

[/vc_column_text][vc_column_text]With: Arianne Foulks

Bring your current online shop and we’ll offer specific strategic advice for improving user experience in order to increase conversion rate, average order value, and customer retention.

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Tasty Style Video Production

[/vc_column_text][vc_column_text]With: Jennifer Priest

Overhead video, aka “Tasty Style”, is the standard these days. Everyone is saying 2018 is the year of video … it would be a whole lot easier if you had a road map for how to get started. Learn a proven workflow for creating Tasty style videos, from pre-production, to story boarding, shooting, and editing. I’ll share the best practices I follow that have made my videos go viral and have gotten brands to hire me to make video content for them over and over.

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Metal Stamping Jewelry

[/vc_column_text][vc_column_text]With: Liz Wright

In this hands-on workshop you’ll learn the basics of stamping on metal to create personalized jewelry and accessories. We’ll discuss the necessary metalworking tools and materials needed and get right to work practicing the technique. Have fun stamping out meaningful names, dates, or your favorite inspiring or snarky sentiment. We will be working with aluminum and pewter, great lead and nickel free soft metals. By the end of class you will select your two favorite pieces to turn into a necklace and a keychain.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”IronCraftAmericaHappyHourcc18″]

Iron Craft America + Happy Hour

[/vc_column_text][vc_column_text]With: Craftcation Team, Mark Montano + Holly Marsh

Join us for an intimate happy hour in the Marriott Hotel bar where you can make, meet and learn with fellow attendees. The bar will have special discounts on drinks and food for Craftcation attendees and we’ll have our Iron Craft America Contest.

IRON CRAFT AMERICA! Come compete in “Maker Stadium,” where you will be go head-to-head against another maker to vie for the Master Crafter prizes. You will have a limited amount of time, have a basic set of craft supplies to work with, but–you will also need to include a “secret ingredient,” which will be revealed right as your timer starts. You will be given a brief amount of time to craft–anything, as long as it includes the secret ingredient. What will the secret ingredient be? Glitter glue? Googly eyes? Those weird tissue paper squares? Throw your crafty hat in the ring to find out if you’re Master Crafter material![/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”NaturalDyeingTeaIronRustcc18″]

Natural Dyeing with Tea + Iron Rust

[/vc_column_text][vc_column_text]With: Teresa Remple

We’ll explore natural dyeing techniques like tea and iron rust as we create shibori dyed natural tea towels and more. PLEASE NOTE: There is a rinsing session for both sessions of this class on Friday from 4:00-5:30.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”bookwritingcc18″]

Writing and Publishing a Craft or Creative Business Book Panel

[/vc_column_text][vc_column_text]With: Emily Neuburger, Vickie Howell, Adrienne Wiley + Rachel Mae Smith

If you’re thinking of writing a craft (or even non-craft) book, this panel is for you! We’ll discuss honing in on your book idea, how to pitch to publishers, contracts, self-publishing and aspects of the writing and publishing process.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18ccfunflair”]

Casual Crafting: Fun with Flair: DIY wooden pins

[/vc_column_text][vc_column_text]With: Jennifer Perkins

How would you like to up your pin game and have some fun making your own flair. Jennifer Perkins will lead this workshop where attendees will paint their own pins from scrap wood. Jennifer brings her special brand of quirk and kitsch to painting and accessorizing. Jennifer will also show how to transform your pieces of art into more elaborate accessories like necklaces and earrings.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”ThinktankWebsiteOnlineShopcc18″]

Think tank: Website and Online Shop Evaluation

[/vc_column_text][vc_column_text]With: Arianne Foulks

Gain clarity and understanding through peer feedback and expert insights during these laser-focused roundtable discussions. You’ll walk away with constructive feedback and clear points of action for taking your next best steps. These sessions offer practical and specific advice. Bring your current or work-in-progress website (wireframes and mockups are okay, too) and we’ll offer thoughts on overall design, user experience, and communication.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18wovenzipperpouch”]

Woven Zipper Pouch

[/vc_column_text][vc_column_text]With: Anne Weil

Make this adorable 4x 6” woven zipper pouch with no loom or sewing machine required.  This new pouch will become your favorite go-to accessory.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18productivityhacks”]

Productivity hacks for Creatives

[/vc_column_text][vc_column_text]With: Adrienne Wiley

If you’re a solo entrepreneur or a small business with a few employees, there can seem like there aren’t enough hours in the day to get everything done. One of the biggest questions I get as a retail shop owner, wholesale jeweler, and small biz consultant is “how do you manage it all?”. So in this workshop I’m just sharing my favorite Small Biz Life Hacks. I’ll show you how to save time and streamline in areas like designing graphics for emails & promotions, site updates, social media, event prep, new linesheets, managing your time, organizing that black hole called your inbox, and more. If you wear a lot of hats like I do, and you want to get more done with less stress…this session is for you.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18patternmakeillu”]

Pattern making + Illustrator 2.0: Create a pattern collection

[/vc_column_text][vc_column_text]With: Jeanetta Gonzales

This workshop is for those who have working knowledge of Illustrator, basic drawing skills and a laptop with Illustrator installed. Bringing a Wacom tablet or drawing tablet is suggested but you can draw with a mouse. You will learn the anatomy of a pattern collection, how to make basic pattern repeats and make a 3 or 4 piece collection you can use to design online products. You’ll also learn how to upload to sites like Spoonflower, Society 6 and Shutterfly to make your products.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”HandCrochetedWovenPillowcc18″]

Hand Crocheted Woven Pillow

[/vc_column_text][vc_column_text]With: Anne Weil

Traditional crochet stitches at an oversized scale like this make a wow-worthy statement of this simple round pillow. Crochet this pillow with no tools other than your own two hands and some gorgeous wool. In no time, you’ll have this lovely pillow adding rich texture to any interior space you choose![/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18italiankeynote”]

Thursday Evening Dinner + Keynote

[/vc_column_text][vc_column_text]With: Debbie Stoller

Join us at the Craftcation “That’s Amore” (ie: Italian-themed) Opening Dinner for DIY crafting, meeting fellow attendees, author book signings and of course drinks and dinner! Keynote speech by the awesome Debbie Stoller.

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Craft Teachers: Honing Your Pitch, Negotiating Your Contract, and Marketing Your Services Panel

[/vc_column_text][vc_column_text]With: Kristin Link, Karri Meng, Pam Garrison + Nicole Stevenson

Are you a craft instructor or have you thought about being one? Come hear from working craft teachers who will share their thoughts about pitching to shows and groups; negotiating contracts; developing curriculum; filming craft videos; and working with online craft companies such as Creativebug and Craftsy.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”FlowerPowercc18″]

Painting from life: Flower Power

[/vc_column_text][vc_column_text]With: Pam Garrison

Pam will share her love of floral art and help you find your own artistic floral style. We’ll make expressive loose floral works using different tools and mediums. It’s easy to paint and draw pretty flowers when you break it down! Watercolors, colored pencils, acrylics will all be practiced and you’ll pick one technique to complete your finished work of art![/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”SimpleShirt20cc18″]

Simple Shirt 2.0

[/vc_column_text][vc_column_text]With: Sonya Philip

You made a shirt and now you’re ready to take your sewing to the next level! Make a button up version and flex those sewing machine features. The pattern, available in eight sizes, will be provided to trace and take home. This is not a beginning sewing class, you will need to have some basic experience with a sewing machine.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”Emailmarketingcc18″]

Email marketing: how to stop hating your newsletter and make money from your mailing list

[/vc_column_text][vc_column_text]With: Arianne Foulks

We talk to each of our clients about their mailing lists, and while most are totally on board and use theirs as a valuable marketing tool, some people are understandably less enthusiastic. Imagine if you were launching a new product line next week. Now imagine you also have a mailing list of 10,000+ interested fans to tell about the new products. If you know you haven’t been using email marketing to its full potential, let’s talk: your mailing list subscribers are going to be your most valuable asset, once you’ve built up a list. We will talk about how to get started, how to add subscribers, and what the heck to email them about, as well as how to make each email an effective sales tool.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”IndigoDying101cc18″]

Indigo Dying 101

[/vc_column_text][vc_column_text]With: Anna Joyce

Indigo Dying 101! Learn how to start an indigo vat, make patterns and hand dye natural fibers in this workshop! Learn the basics of dying with indigo and simple but exciting tie dye and shibori patterns.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”ThinkTankPackagingcritiquecc18″]

Think Tank: Packaging critique

[/vc_column_text][vc_column_text]With: Sharon Fain and Isaac Watson

Get practical advice and peer feedback in a supportive group setting! Each participant will have the floor to share where they are getting stuck with their packaging and get advice from the group. Bring your existing product and/or packaging to hone in on how your packaging can work harder for your business and communicate your story. Please note: This session is for physical product sellers only.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”SergerTshirtcc18″]

Serger T-shirt


With: Nerine, Lucy and Carol of Baron’s Sewing Center

If you’ve been curious about how to use a serger machine, this workshop is for you! We all love to wear clothing made from knit fabrics but working with and sewing knits can be tricky. Once you’ve tried serging them you’ll never sew a knit on the sewing machine again! In this class you’ll construct a T-shirt from a knit on a serger sewing machine! You will leave with a ready to wear T-Shirt!

*We will have fabric for you but feel free to bring own special fabric: 1-2 yards of knit fabric.

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Strategic financial planning + goal setting for Makers

[/vc_column_text][vc_column_text]With: Gabrielle Luoma

Long term goals of business owners are diverse. Understand the opportunities you have available for your future. Whether it be funding your retirement or succession planning you need a plan. Ill give you a few case studies to see the potential.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”PatternHackinginSewingcc18″]

Pattern Hacking in Sewing – Three Variations on a shirt

[/vc_column_text][vc_column_text]With: Kimberly Payne

Pattern hacking is something every sewist should have in their creative arsenal. By using a basic sewing pattern as a template you can make it new by adding creative details or accents to leave you with a completely new take to the garment. In this class I will take you through my three favorite pattern hacks; color blocking, ruffled peplum and changing the bottom hem line of a top. We will be making these pattern hacks to my Montlake tee pattern but the ideas presented can be done on a variety of garments.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”BlockPrintingcc18″]

Block Printing

[/vc_column_text][vc_column_text]With: Teresa Remple

Learn how to design, draw and carve your own block print and then print onto fabric, tea towels and totes. You’ll get to use multiple colors, create patterns and even layer prints.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”AirDryClayBowlscc18″]

Air Dry Clay Bowls

[/vc_column_text][vc_column_text]With: Joan Goodspeed

Make these clay pinch pots to hold your jewelry, keys or change. You’ll learn how to make a cute lace pattern embedded into the surface, or you can make a primitive pattern using simple clay tools. On the first day, you’ll make your bowl then it will dry overnight. Come back for the next session to paint your bowl.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18foundonetsy”]

Getting Found and Featured on Etsy

[/vc_column_text][vc_column_text]With: Cassie Uhl

Looking for tips to have your items featured in Etsy’s email, their social media, and their homepage? Learn how to use Etsy to your advantage for getting found and featured. After receiving features on all of Etsy’s outlets several times, Cassie wants to share some of her tried and true tips for catching the eyes of Etsy for features. Learn how to give your Etsy shop an extra boost of views, favorites, and sales.

Sponsored by: Whatify[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”TravelersNotebookcc18″]

Traveler’s Notebook

[/vc_column_text][vc_column_text]With: Amy Tan

Customize your own Traveler’s Notebook with watercolors, stickers, stamps and more. You’ll learn great techniques to preserving your memories in this fun and portable travel journal. It will be a modern day version of a scrapbook. You can even make it to hold notes and mementos from Craftcation Conference!

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Guided Meditation Sessions for Creatives

[/vc_column_text][vc_column_text]With: Kerry Burki

Beach Meditation – Let’s use the sound of the waves to help you relax and release stress. Allow the waves to help you wash away tension and you will return to the conference feeling more joyful.)

Guided Relaxation – Come learned how to systematically relax your whole body. This exercise is perfect to do at the end of a long day when you feel tired but your mind and body won’t fall asleep. It is also helpful to help you reach a deep state of relaxation. Life becomes easier when you take moments like these. 

Creativity Meditation – Ready to crank up those creative juices? This meditation will show you how color and sound can help you do just that by helping you tune into your inner creativity center which is your 2nd Chakra.

Meditation – Come discover how you can feel more relaxed, creative, and confident in less than 10 minutes. Each session will combine breathing and visualization to help you relax and continue on with the conference feeling even more awesome than before.

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Sewing 101: Machine Basics & Straight Line Skirt

[/vc_column_text][vc_column_text]With: Jenelle Montilone

Have you always wanted to learn to sew? Not sure where to start? Join Jenelle Montilone and get to know the different parts and functions of a sewing machine. This class is for absolute beginners. Learn how to measure & cut fabric, confidently sew straight lines, construct seams, and make an elastic waistband. You’ll walk – perhaps twirl- away in your finished straight line skirt, armed with the tools and knowledge to troubleshoot basic sewing machine issues.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18swaporama”]

Craft Supply Swap-O-Rama!

[/vc_column_text][vc_column_text]With: Joan Goodspeed

Ready to get rid of your craft clutter? Bring your gently used craft supplies that you no longer need to Craftcation’s Craft Supply Swap-O-Rama and gift them along to a fellow attendee. Please drop off your items between 3:30-4:30 on Friday night. Come back for the Swap-O-Rama from 5:30-6:30 and score some new craft supplies.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”MixedMediamacramewallhangingcc18″]

Mixed Media macrame wall hanging

[/vc_column_text][vc_column_text]With: Erin Wilder

Using found pieces of wood, yarn, beads, and feathers, you will create a beautiful, one of a kind wall hanging to grace your space. You’ll learn some basic macrame knots, embellish feathers using simple painting techniques, cut some fabulous fringe and walk away with a piece of art you’ll be proud to show off.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18findperfectcustomer”]

A Match Made In Heaven – Finding The Perfect Customers

[/vc_column_text][vc_column_text]With: Olivia Omega

Finding and defining the perfect customers or target audience is key to building a successful creative business. And success begins with shaking our commitment issues and settling down… Many business owners try to be everything to everyone, afraid to focus on a specific category or client because we don’t want to leave potential money on the table by missing out on sales. It takes confidence and conviction to commit to a niche and stick with it. During this session we will: learn about different “client types” and “need states” within the handmade/craft category, dig deep into your values and personal brand to help guide you to the perfect customers, create a “client profile” or target audience definition that you can use on a regular basis to stay focused on who you serve, brainstorm ways you can speak directly to your perfect client through your products, messaging, marketing and more.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”CraftcationEmbroiderySamplerses1cc18″]

Craftcation 2018 Souvenir Embroidery Sampler

[/vc_column_text][vc_column_text]With: Robert Mahar

Commemorate Craftcation 2018 with a souvenir sampler! Inspired by classic typography, designer and maker Robert Mahar’s pattern has been custom printed onto cotton linen fabric that you’ll embellish with hand embroidery. This free form, modern take on a traditional sampler is a fun introduction to classic needlework. Perfectly suited for beginners, instruction will cover embroidery basics and essential stitches. However, students with more embroidery experience are invited to join for a fun refresher course and the opportunity to stitch a souvenir sampler. All materials (fabrics, embroidery floss, hoops and needles!) along with instructional diagrams are provided.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”fancypantscc18″]

Fancy Pants: sew your own pants!

[/vc_column_text][vc_column_text]With: Sonya Philip

Make your legs happy! Learn to sew a simple pair of cropped pants with an elastic waistband. The pattern, available in eight sizes, will be provided to trace and take home. This is not a beginning sewing class, you will need to have some basic experience with a sewing machine.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18bodywash”]

DIY Moisturizing Body Wash

[/vc_column_text][vc_column_text]With: Sannae Hopson

Although they’re less harsh than soaps, body washes can still eliminate dirt, bacteria and other irritants from the skin, while locking in moisture. Create a nourishing castle soap blend to wash away impurities in this Build Your Own Body Wash workshop for a natural clean without chemical residue. Safe for body, face, and hair.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”MeetGreetfor1sttimeattendeesintrovertscc18″]

Meet and Greet for 1st time attendees + introverts

[/vc_column_text][vc_column_text]With: Brandi Chalker

Are you coming to Craftcation on your own and feeling a bit intimidated about how to meet new people? We want you to make the most of your time at Craftcation, and the connections you make with other crafters is one of the best parts of the conference! Grab a glass of liquid courage from the hotel bar and join veteran Craftcation presenter (and secret introvert) Brandi Chalker for a happy hour meetup where you’ll meet other Craftcation attendees who are in the same boat as you. We’ll structure the meetup so you feel as comfortable as can be talking with complete strangers, and you’ll walk away with a handful of new buddies to hang out with for the weekend. Then, we can all head over to the Craftcation pre-party together!

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Casual Crafting: Pompom and Flower Loom Earrings

[/vc_column_text][vc_column_text]With: Vickie Howell

Fiber and textile earrings can range from kitschy and cute to cool and chic, based on the materials and colors you choose. Come play with a variety of yarn and fabric scraps, jewelry findings, and Clover Pom Pom Makers and Flower Looms — you’ll walk away with a pair of artisanal ear baubles that express your own personal style![/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18popupyoga”]

Quick Yoga Stretch

[/vc_column_text][vc_column_text]With: Heather Montoya

Want to spread your wings before heading into workshops and panels. Great lets stretch it out together. Pop-Up-Stretch aims to be an all attire everybody friendly 15 minutes. A time to stretch your body and give your mind some space. Who doesn’t love Group Stretch :)[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18iphonography”]

iPhoneography 101

[/vc_column_text][vc_column_text]With: Sarah Deragon

Learn basic iPhoneography skills and put what you learn to work through a photo challenge. Sarah will cover what to do before you shoot, how to edit photos and which apps to use, cropping, lighting, composition, styling tips and how to silence your inner critic.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18sergerbar”]

The Serger Bar

[/vc_column_text][vc_column_text]With: Jenelle Montilone

Building stitches on your home serger is a lot like making your favorite mixed drink. Join serger mixologist and sewing educator, Jenelle Montilone, at Craftcation’s very first Serger Bar where you will learn how to make tiki themed projects perfect for hosting any party. Raise your pineapple high as we fire up these specialty sewing machines and see just how fun and easy having a serger machine can be. You will learn how to set up your serger using 4 practical stitch recipes to make your own grass skirt, personalized rolled hem napkins, and more. All level sewers are welcome.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18yoga”]


[/vc_column_text][vc_column_text]With: Heather Montoya

Craftcation- time flies when you’re having fun!! Yoga is a chance to slow down. If you can kick off your shoes and roll out a mat this class is for you. Let’s take some collective breaths and let it all go. This class will focus on preventing lower back pain caused by sitting, we will take a gentle yin approach to quiet our mind, get grounded and reflect.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18watercolorpatterns”]

Freehand Watercolor Patterns

[/vc_column_text][vc_column_text]With: Kimberly K. Taylor-Pestell

Explore the art of painting freehand watercolor patterns. Learn the basics of choosing a complementary color palette, using negative and positive space, and grouping elements for visual interest. We will practice four different types of freehand patterns and explore the loveliness of imperfect symmetry. Students receive an illustrated booklet outlining best-practice techniques + a handy list of Kimberly’s favorite watercolor resources. This colorful workshop is for creatives of all levels and art styles.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”Succulentterrariumscc18″]

Succulent Terrariums

[/vc_column_text][vc_column_text]With: Brandi Chalker

Are you fascinated by succulents, but haven’t had the best luck keeping them alive? Or are you an avid gardener just looking for a new project? Either way, this workshop is for you! In this creative workshop, you’ll get your hands dirty while learning all about how to design with and care for succulents. Pick from a huge selection of succulents and make your very own glass orb terrarium, with plenty of demonstrations and hands-on help along the way. All materials included. You’ll practically be a terrarium guru by the time you leave![/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”ProductPhotographyWorkshopCritiquecc18″]

Product Photography Workshop + Critique

[/vc_column_text][vc_column_text]With: Marlo Miyashiro

You know great product photos when you see them: crisp, clear, on-brand, and so enticing they seem to jump off the screen. Product photography is about much more than setting up a few items on a table in front of a window and hoping for the best. To create great photos, you need to know what makes a photo great and how it got that way. For the first part of this interactive class, we will talk about the creative components of a truly compelling product photograph including composition, backgrounds, props, branding, and more. Then participants will have the chance to share their own photos* for some friendly expert advice to drastically improve their product photography to sell more work online and beyond! *For a chance at being selected for individual help during class, please be sure your photos are hosted online (e.g. your website or Etsy shop) and have the URL handy. Participants are also encouraged to bring a list of favorite websites with great product photos to share during class.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”LeatherZipperedPouchcc18″]

Intro to Leather Sewing: Leather Zippered Pouch

[/vc_column_text][vc_column_text]With: Emily Burton

Make a cool leather zipper pouch and learn the ins and outs of sewing garment weight leather on your home sewing machine! We’ll cover choosing skins, best practices for cutting patterns from leather hides, sewing (installing a zipper!) and finishing. Never be intimidated by leather again. Basic sewing skills recommended.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”selfcarecc18″]

Practicing self-care, avoiding burnout and staying motivated Panel

[/vc_column_text][vc_column_text]With: Kerry Burki, Jeanetta Gonzales + Holly Marsh 

Feeling overwhelmed? Has taking care of yourself taken a backseat as you juggle life and work? Is burnout tapping your motivation? This panel is for you. Join us as we share our struggles and triumphs and get honest about the behind the scenes of our creative businesses and share our techniques for taking care of our selves and staying motivated. 

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Casual crafting: Oh, hello! — finding faces in watercolor smudges

[/vc_column_text][vc_column_text]With: Emily K. Neuburger

Practice the magical art of turning random watercolor smudges into friendly faces. Cats, mustaches, freckles, braids, and ear muffs will pop up in the unlikeliest of places. After watercolor marks dry, we’ll use a thin art marker to transform them into people, animals, and maybe even robots. These make the loveliest gift tags, cards, and even art for your website and social media.

Sponsored by: Storey Publishing[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18howtobeproductive”]

Do What Now? How to be REALLY Productive

[/vc_column_text][vc_column_text]With: Rosalie Gale

Productivity is a scary thing. It’s always easier to just stare blankly out the window than to do work that just might make your dreams and goals happen. In this class, you’ll learn my process for being productive and get a tour of the tools I use every day. GTD (Getting Things Done for the uninitiated), Asana and a bullet journal. If you’ve taken my class before, this will include information from my previous class but we’ll spend much more time creating our lists of projects & tasks. If you want help setting up Asana, bring your laptop and I’ll cover that too.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”PaintedWoodenBeadNecklacescc18″]

Painted Wooden Bead Necklaces

[/vc_column_text][vc_column_text]With: Anna Joyce

Learn fun techniques for hand painting colorful, richly patterned wooden beads. I will teach how to dip dye, paint and draw on a variety of wooden beads to create a colorful one of kind necklace strung on a lovely leather cord. We will talk about color selection, pattern mixing and design choices.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”3tieredSergerSkirtcc18″]

3-tiered Serger Skirt


With: Nerine, Lucy and Carol of Baron’s Sewing Center

Build your serger sewing skills and create a three-tired skirt on a serger sewing machine.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18stressfreetaxes”]

Stress-free Taxes

[/vc_column_text][vc_column_text]With: Janet LeBlanc

Let’s get rid of the stress and surprises at tax time and review what exactly you can expect for your business at tax time. We’ll walk through the Schedule C, how your business is taxed, deductions you can take, what you’ll need to be ready to calculate from your records, and how your business affects your personal tax situation. Having this knowledge on hand will make the end of the year so much less overwhelming for you![/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”MakeYourOwnSilverRingcc18″]

Make Your Own Silver Ring

[/vc_column_text][vc_column_text]With: Jenice Anderson

Jenice will take you through the process of measuring, soldering, hammering and finishing your own sterling silver ring. Using different hammers, finishing techniques and oxidation everyone will leave with something uniquely your own.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”SewingMachineOwnersWorkshopcc18″]

New Sewing Machine Owners Workshop

[/vc_column_text][vc_column_text]With: Carol, Nerine and Lucy from Baron’s Sewing Center

If you recently purchased a sewing machine and need to know the basics, this class is for you! We’ll go over all the things the machines does, tools and basic sewing skills.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”ArtJournalingcc18″]

Art Journaling + Gel Press Printing Exploration

[/vc_column_text][vc_column_text]With: Mark Montano

Whether you’re an avid art journaler or are looking to experiment and see what it’s all about – this class will be perfect for you! Join designer, TV host, and best-selling author Mark Montano as he dives into the no-rules arena of art journaling. Students will use the NEW Americana Premium Acrylics line from DecoArt and Gel Press printing plates to create stunning pages. The class will also learn how to use objects found around the house to create unique art that allows you to express what is in your heart and soul.

Sketchbooks, acrylic paints/mediums, paint brushes, gel printing plate, and decorative papers will be available for use. Feel free to bring any of your favorite pens, markers, crayons, embellishments, etc. to add additional personality to your work.

Sponsored by: DecoArt[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18diywebsite”]

DIY website design 101

[/vc_column_text][vc_column_text]With: Chaitra Radhakrishna

Wondering where to start to create a gorgeous and effective design for your website? Don’t worry we have you covered. In this class we ‘ll talk about how you can create your own professional website design. We’ll discuss: the best platforms to build your website on, basic design elements that every website should have, how to optimize your website design to attract and retain more readers and customers and more.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”ThinkTankEtsyShopCritiquecc18″]

Think Tank: Etsy Shop Critique

[/vc_column_text][vc_column_text]With: Cassie Uhl

Join Cassie for this Etsy shop critique think tank session where she’ll share her tried and true tips for catching the eyes of Etsy to get featured as well give you personal feedback for how to help get your shop featured by Etsy on their social media + homepage plus general tips on how to improve your Etsy shop.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”woodburningcc18″]

Beginning wood burned hand lettering

[/vc_column_text][vc_column_text]With: Emily Carr

We will be discussing the basics of wood burning safety and best practices as well as basic hand lettering. We will then put the two skills together to make a wood burned and hand lettered wood sign!

Sponsored by: Walnut Hollow[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18getlegit”]

Get Legit – Steps to Build your Shop’s Financial Foundation

[/vc_column_text][vc_column_text]With: Janet LeBlanc

Do you have all those financial ducks in a row? In this workshop, we’ll walk through a broad overview of the steps necessary to get your biz legit on a local, state, and federal level all in plain English.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”Weaveanecklacecc18″]

Beginning Weaving: Weave a necklace

[/vc_column_text][vc_column_text]With: Jennie Lennick

Learn the basics of weaving to create a statement necklace! In this class you will learn how to successfully warp a loom, weave with a needle and shuttle, and add decorative elements like tassels and braids. Everyone will leave with a adorable woven necklace on a chain.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text]

Not-So-Corporate Headshot sessions with Sarah Deragon

[/vc_column_text][vc_column_text]With: Sarah Deragon

Need an awesome pro headshot for your website, social media etc.? Craftcation presenter and professional photographer Sarah Deragon is offering headshots for Craftcation attendees at a super discounted price! Sarah’s speciality is working with people who hate having their photo taken, so fear not! Your photo session will be fun and energizing! Be sure to watch your inbox for our email with the link to sign up for headshot sessions.

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Bath Bombs

[/vc_column_text][vc_column_text]With: Dame Sannae

Every Dame deserves an evening of pampering and tending to her inner goddess after a long day of crafting. Aromatherapy baths can relieve tension, muscle & joint pain, reduce stress & anxiety, clean the skin of dirt & toxins, as well as to provide the right mood in a romantic evening. Add a luxurious bath bomb, and you’ve taken your bath time to a whole other dimension. Bath Bombs incorporate aromatherapy in its design along with many other revitalizing oils and minerals that help your skin, body, and mind relax and heal quickly. *This workshop will call for additional setting time. Attendees will be able to pick up their bath bombs at the end of day.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”reverseappliquecowlcc18″]

Free motion embroidery + reverse applique cowl

[/vc_column_text][vc_column_text]With: Rosalie Gale + Kelly Affleck

This lightweight jersey & cotton cowl comes to life when you add free motion stitching and reverse applique. Learn both techniques and leave the session wearing a new cowl that will make people think you are RICH RICH RICH.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”ShootingintheDarkcc18″]

Shooting in the Dark: Mastering Artificial Light for Product Photography

[/vc_column_text][vc_column_text]With: Marlo Miyashiro

We all know that shooting product photos in diffuse daylight is the absolute best when it comes to lighting photos. But what if the only chance you have to take photos is in the middle of the night, after the kids are asleep? What if you live in an area that doesn’t see a lot of sunshine? What if you just want consistent photos without stressing about waiting for the sun to be in the same position every day? If you plan to sell your work online, it is in your best interest to learn how to master artificial light for your product photos so you can have the flexibility of taking your photos when you need them and not when the sun and clouds decide to cooperate for a brief moment. Marlo M. of Creative Arts Consulting / Small Object Photography will walk you through the pros and cons of different lighting setups from professional lighting to tabletop light boxes all the way down to the lowly office lamp and prove to you that shooting in the dark can sometimes the best way to create consistent product photos for your online store.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”LaceKnittingIntrocc18″]

Beyond knit and purl: Knitting Lace

[/vc_column_text][vc_column_text]With: Debbie Stoller

Lace knitting is knitting with holes in it — holes that you put there on purpose! In this class you’ll learn all the basic stitches there are in lace knitting, and best of all, you’ll learn how they work together to create the beautiful shapes you see in knit lace. Along the way you’ll learn to read a lace chart and be ready to take on any lace project you want!

*You must be advanced beginner or intermediate knitter to take this class.

[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”brandcollabcc18″]

Collaborating with Brands to Grow Your Business Panel

[/vc_column_text][vc_column_text]With: Rachel Mae Smith, Jeran McConnel, Jennifer Perkins, Sarah Khandjian + Jennifer Priest 

Join us in this panel as explore traditional and unexpected brand collaborations that can help you grow your business and leverage your audience. We’ll talk about sponsored content and blog posts, working with PR firms, creating content for brands, brand ambassadors, working with brands to get free product for your business, workshops you teach or blog, how to pitch, what to charge and more!

[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18abstractpaitining”]

Abstract Painting: Layering and texture techniques

[/vc_column_text][vc_column_text]With: Alex Cole

Collage, paint, stamp, scribble, splatter your way to beautiful abstract paintings, Alex Cole will teach you the basics of beginning a painting and learning to let go of the fear of creating. Whether you have never painted before or are a skilled artist this workshop goes beyond just painting, learn to enjoy the process, the happy accidents and the fun in simply creating.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”DefineRefineMarketingStrategycc18″]

Define or Refine your Marketing Strategy

[/vc_column_text][vc_column_text]With: Melissa Peng

In this course we’ll cover the basics of marketing including: The P’s and C’s of marketing 15 questions the will lead you to your perfect marketing strategy 10 things you can do today to get started In addition to our work session, you’ll also leave with a list of thought starters and exercises to help you dive deeper in your marketing journey![/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18fringehanging”]

Casual Crafting: Bohemian Fringe Wall Hangings

[/vc_column_text][vc_column_text]With: Vickie Howell

Bohemian-style wall hangings are H-O-T right now. Although most are macrame or woven, visually stunning pieces can still be created without either skill. The key is great materials and the willingness to mix colors and textures! In this workshop we’ll make a quick and easy, fringe-based piece that will bring a pop of color — and self expression — to any space![/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18stitchbitch”]

Stitch ‘n Bitch Hangout with Debbie Stoller

[/vc_column_text][vc_column_text]With: Debbie Stoller

Bring your work in progress and hang out with Debbie Stoller for an informal stitch gathering. All knitters, crocheters and needleworkers welcome! Come and go as you please.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”quitdayjobcc18″]

You Don’t Have To Quit Your Day Job. (But You Can If You Wanna!) Panel

[/vc_column_text][vc_column_text]With: Mallory Whitfield, Kimberly K. Taylor-Pestell, Melissa Peng, Jason Baum + Nicole Stevenson

In this panel, we’ll discuss the different ways that creatives balance the need for making art and making a living. Whether your artistic endeavors are a full-time pursuit or a meaningful side hustle, there’s no one right or wrong way to go about it. Join the conversation as we share the ins and outs of balancing work, paying our bills, and creating our lives and art with intention.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”HandLetteringwithArtPensses1″]

Hand Lettering with Art Pens

[/vc_column_text][vc_column_text]With: Kimberly K. Taylor-Pestell

Hand lettering has a wonderfully natural, imperfect movement and flow that cannot be achieved in print typography or standard fonts. Different handwritten scripts can convey a variety of moods, both formal and informal. Explore multiple styles of block lettering and cursive scripts while working with spacing, slant, varying pen weights and line heights. Bring a favorite word or short quote/phrase for experimenting with lettering styles, and work on your own hand-lettered art print. Students receive an illustrated handout + a handy list of Kimberly’s favorite lettering resources. This workshop is for creatives of all levels and art styles.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18facebooklive”]

Facebook Live: How to Produce and Promote Your Own Online Craft Show

[/vc_column_text][vc_column_text]With: Jennifer Perkins

Whether you’re promoting a Fortune 500 company, building a small business, or just working a side hustle Facebook Live is paramount to the cultivation of community and creating an engaged following for your brand. Come join DIYNetwork.com’s Jennifer Perkins as she shares how to produce, host and most importantly promote your own Facebook Live series.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18advancedecomm”]

Advanced E-commerce: optimizing your website for sales

[/vc_column_text][vc_column_text]With: Arianne Foulks

We will focus this class on specific steps you can take to get more sales from your online shop. At Aeolidia, my web design studio, we aim to increase conversion rate, average order value, and customer retention for each of our clients. Now I’m sharing our top tips from 14 years of ecommerce strategy! We will cover: simple conversion rate math to calculate sales based on traffic, purposeful website content, user experience and website performance, optimizing your shop navigation menu, strategies for shipping, payment options, and checkout, abandoned carts and what to do about them, how to offer products that are hard to sell, improving marketing strategy and traffic sources, and analyzing your data to make informed changes. This is an advanced class, meant for anyone who currently has an online shop at their domain (not on a marketplace, such as Etsy or Amazon). To get the most out of this class, take a moment beforehand to find out the number of sales you got and the number of visitors your shop had in the last 30-90 days. The info will remain private, but the math part will be more fun![/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”ZipperPouchworkshopcc18″]

Zipper Pouch workshop

[/vc_column_text][vc_column_text]With: Kristin Link

Learn how to sew a zipper pouch in this basics 2.0 workshop where you’ll learn the ins and outs of zippers, time-saving shortcuts and more.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”PimpYourPinterestcc18″]

Maximizing Pinterest to market your business

[/vc_column_text][vc_column_text]With: Mallory Whitfield

The power of Pinterest to drive traffic to your blog or e-commerce site cannot be underestimated. In this hands-on workshop, we’ll pimp your Pinterest profile and you’ll learn how to create website and blog graphics optimized for Pinterest performance. You’ll also learn how to optimize your Pinterest graphics for SEO so that they can be discovered in the world’s most popular visual search engine. Attendees should have their own website (not just an Etsy shop or similar) and bring a laptop computer.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”DIYWallArtcc18″]

DIY Wall Art

[/vc_column_text][vc_column_text]With: Rachel Smith + Sarah Khandjian

You don’t have to be a trained artist or spend a lot of money to have art in your home– in fact you can make it yourself! Come learn how to make colorful collaged wall art in a few simple steps.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”PostCraftcationPlanningcc18″]

Post Craftcation Planning

[/vc_column_text][vc_column_text]With: Sharon Fain and Isaac Watson

You’ve learned a lot at Craftcation. Your head is stuffed full of new knowledge and connections. And as you are leaving you start to feel a little panicked you’re not going to be able to implement and utilize it all. DON’T WORRY! Academy of Handmade directors Sharon Fain and Isaac Watson have you covered. We will work with you to create a game plan for post-Craftcation success.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”BrushLetteringcc18″]

Brush Lettering

[/vc_column_text][vc_column_text]With: Amy Tan

Ever want to try your hand at lettering and modern brush script? Join Amy Tangerine as she takes you through the basics of hand lettering and brush calligraphy using watercolors. In this class, you’ll learn how to gain confidence with Amy’s favorite water brush while creating and defining a style that’s all your own. We will go over lettering techniques for forming letters with tools that will help you find your lettering style.

At the end of class, you’ll be able to create your own custom lettered print and a skill set that can be applied to future projects. With a little bit of practice and the tools and kit you’ll be given in class to take home, you’ll learn that lettering is therapeutic, fun and a even a little addictive![/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18armknitcowl”]

Art Knit Cowl

[/vc_column_text][vc_column_text]With: Anne Weil

Learn the basics of arm knitting and create a fabulous chunky knit cowl at the same time. You’ll love the loft and luxury of this arm knit fabric around your neck keeping you warm and stylish on cooler days. Plus, these cowls make incredible gifts! Students will learn the basics of arm knitting, including yarn preparation, casting on, knitting, stopping in the middle, binding off and seaming.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18blockprintingtote”]

Block Printing a Tote

[/vc_column_text][vc_column_text]With: Jennie Lennick

Bored with plain t shirts, white kitchen towels, and blank tote bags? Itching to make your own printed cards, posters, or wrapping paper? Learn the basics of block printing in this fun filled workshop! Everyone will learn how to carve a rubber block/stamp with their own design, apply ink and print! Each attendee will be given a 100% cotton tote bag to print on. In this class, we will focus on printing on fabric, but the techniques learned can translate to many other materials, like paper, clothing, and wood. Once you learn, you won’t want to stop! The possibilities are endless and make great gifts! All supplies are included and every student will leave with their custom block and their own printed tote bag![/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18ccarthournalhangout”]

Casual Crafting: Art Journal hangout

[/vc_column_text][vc_column_text]With: Pam Garrison

Casual Crafting sessions are drop in and informal.

Join me for some poolside art journaling exploration. We’ll have supplies there but please bring your own art journal or sketchbook. I’ll will be working in my journal along with you and be available to answer questions or demo techniques and I’ll bring numerous finished art journals and sketchbooks of mine for you to look through. Questions welcome! As an avid art journaler, I know how useful a regular practice is to your creative growth, and art journaling can be one of the easiest, most adaptable, and downright fun creative habits to develop. Let’s relax, create, explore new supplies and be inspired together all while playing in our art journals!

*Please bring your art journals or sketchbooks and your favorite art journaling supplies![/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”DogGoneGoodcc18″]

Dog Gone Good: Sewing for A Cause

[/vc_column_text][vc_column_text]With: Jenelle Montilone

Sewing is an art and skill that has a power to positively affect the communities we live in. Brush up on your sewing skills, learn to sew, or experiment with new techniques while making pet accessories at this casual event for a cause benefiting Ventura’s own Canine Adoption & Rescue League. Focusing on doing good, feeling good, and empowering you to make (while making a difference) this class is hosted by two of the sewing industries favorite personalities Jenelle Montilone and Sandi Hazlewood.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”thinktankpathtopurchase”]

Path to Purchase Exercise

[/vc_column_text][vc_column_text]With: Mélissa Peng

In this interactive brainstorming session you’ll gain a deeper understanding of your customers path to purchase, enablers, and barriers along that path. You’ll also learn how to transform these insights into effective marketing plans. You’ll leave the session with immediate action items you can take to make sure your brand or product is seen by your customer. This is the perfect course for the entrepreneur or crafter who is dipping their toe into marketing for the first time or who wants to refine their strategy to reach more customers.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18beadedcrochet”]

Beaded Crochet Jewelry

[/vc_column_text][vc_column_text]With: Kaari Meng

Learn how to make beaded crochet jewelry with a simple chain stitch. Crochet jewelry is easy enough for any one to master, using a crochet needle, thread and beads and each piece of jewelry turns out totally unique. This is a great technique to use up any old beads, buttons and charms that you want to make into a special piece of jewelry. All materials are supplied to make up a beaded crochet necklace.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18stenclingembroidery”]

Casual Crafting: Stenciling with Embroidery

[/vc_column_text][vc_column_text]With: Kelly Affleck

Casual Crafting sessions are drop in and informal.

Casually craft and decompress with no sign ups or timelines. Join Kelly Affleck by the pool to make a stenciled wall hanging and finish it off with some basic embroidery. Or fancy embroidery! We welcome all levels to this project.

Sponsored by: DMC

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Pitch Perfect! Media Mentions & More

[/vc_column_text][vc_column_text]With: Olivia Omega

Have you wondered how people get their products mentioned in magazines, reviewed in blogs and featured on television? Well the secrets are out! Learn how to tell a compelling story to pitch media and grab the attention of magazine editors and TV producers. It all begins with a unique, compelling and customized selling proposition they simply can’t refuse. Understand how to present yourself and your products in a way that is creative, professional and provides wow factor. These same techniques are used to secure brand partnerships and gain sponsors to grow your business. Get ready to become a pitch master![/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”CrepePaperFlowerCrowncc18″]

Spring Inspired Crepe Paper Flower Crown

[/vc_column_text][vc_column_text]With: Mélissa Peng

In this session you’ll make your very own spring inspired crown of crepe paper roses and peonies. In addition to learning how to make the two flowers, you’ll learn a variety of techniques to add realistic color and texture to your creations. Mélissa will also provide you with her tips and tricks for rocking your flower crown, as well as a list of online resources, books, and designers to follow to help you on your very own flower making journey![/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18kickstarter”]

5 Tips for Successfully Funding Your Passion Project with Kickstarter

[/vc_column_text][vc_column_text]With: Vickie Howell

Crowdfunding projects is *the* wave of the creative financing future. What Uber did for ride sharing and Wikipedia has meant for information gathering, sites like Kickstarter are doing for entrepreneurs and artists. That is: encouraging individuals to reach out to their community to fulfill specific needs. Running a successful campaign to finance a project however, can be a challenge. The fact that the overall success rate in any Kickstarter category hovers just under 36% can also, frankly, be intimidating. Not to worry, though — this workshop’s got you! Vickie Howell, Executive Producer/Creator/Host of “The Knit Show with Vickie Howell” (Season 1 premiered October 2017), successfully met 110% of the project’s Kickstarter goal by raising $83k in 30 days to fund the series’ production. During this lecture she’ll share the trials and triumphs of The Knit Show campaign, the lengths that the team went to keep momentum going, and what did and didn’t work when it came to driving people to become Backers of the project, and before it was too late. You’ll walk away with an idea of how to approach your campaign, and plenty of tidbits to fuel the funding of your own dream project![/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18ccbuttonmaking”]

Casual Crafting: Button Making

[/vc_column_text][vc_column_text]With: Kelly Affleck

Casual Crafting sessions are drop in and informal.

Using fabric scraps and button makers you will hang out by the pool and create immediate souvenirs to take home. Button making is a mildly addicting process that will get your hooked ! Join in the fun for a laid back craft time.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”biasshiftdresscc18″]

Bias shift dress

[/vc_column_text][vc_column_text]With: Nerine, Lucy and Carol of Baron’s Sewing Center

Take your machine sewing skills to the next level as you create a sleeveless bias cut dress with piping at the neck and arms.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”CraftaLifeYouLovecc18″]

Craft a Life You Love

[/vc_column_text][vc_column_text]With: Amy Tan

Come celebrate Amy’s book, Craft a Life You Love. The format of this class will be open and freeing – allowing creativity of all kinds to seep into your soul. You’ll be able to explore different techniques and try out fun exercises to examine ways of living your best creative life. She’ll also have her bullet journal and share tips and tricks to help you tap into your truest potential when it comes to tracking the past, organizing the present, and planning for the future.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18responsivedrawing”]

Responsive Doodling and Drawing

[/vc_column_text][vc_column_text]With: Pam Garrison

Join in the doodling fun as we practice a technique called “Responsive Drawing”. This is a fun and simple guided exercise where you can experience your creative expression expanding and engaging right before your eyes. Each student will make pages to respond to. We’ll play some creative games and enjoy our morning with pens and paper. Everyone can do this, whether you draw or doodle or not, and everyone is surprised by their own results. It’s especially fun as a group experience, with ideas inspiring more and more. It’s creative stretching in a fun and playful format![/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”highqualityInstagramphotosusingyouriPhonecc18″]

How to take high-quality Instagram photos using your iPhone

[/vc_column_text][vc_column_text]With: Chaitra Radhakrishna

You don’t need to spend thousands of dollars on expensive equipment to get a photo worth a thousand likes! Its a myth that you need an expensive camera to take stunning photos for your blog and Instagram. Join us to learn how you can take stunning, DSLR-quality photos using your iPhone! We’ll learn all about unlocking the hidden features of your iPhone camera to capture professional quality photos to editing your photos in less than 3 minutes! *Please bring your iPhone with you[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18ccbodyscrub”]

Casual Crafting: Build Your Own Body Scrub

[/vc_column_text][vc_column_text]With: Sannae Hopson

Did you know your skin constantly regenerates itself? Over the course of 30 days, your cells make their way to the epidermis (the outermost layer of the skin), where they shed themselves naturally. Unfortunately, things like weather, diet, age & pollution cause cell turnover to become sluggish & prevent cells from naturally shedding. This can cause an excess of dead skin cells, resulting in dry & tired appearing skin. Making exfoliating an important step in your skin care routine! Exfoliating loosens debris in clogged pores, slough off deal skin cells, which can improve your skin’s texture, brighten your complexion, allow moisturizers to absorb better. From skin softening coconut sugar, tightening hibiscus, brightening orange peels crushed rose petals, honey powder, to ground almonds experience exfoliating with aromatic and vitamin rich fruit powders, skin nourishing oils and detoxifying salts like never before in this Build Your Own Scrub Workshop. *Body scrubs can be messy so keep this in mind and wear clothes you don’t mind potentially getting messy.[/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”cc18fabricbowls”]

Machine-sewn Fabric bowls

[/vc_column_text][vc_column_text]With: Nerine, Carol + Lucy of Baron’s Sewing Center + Bernina

What a great way to recycle! Are you concerned about throwing your fabric leftovers away, then take that leftover fabric and create a fabric bowl. In this workshop you’ll wrap fabric around clothesline then head to the sewing machine to create a bowl. You will be astonished at just how easy it is.

These also make great gifts!

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Knit Hive Hangout with Vickie Howell

[/vc_column_text][vc_column_text]With: Vickie Howell

In every episode of YouTube’s “The Knit Show with Vickie Howell”, members of the craft community are included on set as part of the “Knit Hive” (a nod to knitting bees of old, and the modern hive mind mentality.) Come join host, Vickie Howell for a live Knit Hive hangout! “Hivesters” can bring a project (doesn’t have to be knitting — everyone from embroiderers to leather toolers are represented on the show) to craft while we grab a bevie and enjoy our tight knit community![/vc_column_text][vc_separator][/vc_column][/vc_row][vc_row css=”.vc_custom_1502044554621{margin-top: 30px !important;}”][vc_column][vc_column_text el_id=”creativeblockcc18″]

Begin Here: fight creative block with journal prompts meant to spark and inspire.

[/vc_column_text][vc_column_text]With: Emily K. Neuburger

Everyone in the artistic field — including career artists and casual artists — bump up against artist’s block. Use a combination of art and words, to explore a selection of creative prompts from Emily’s award winning book, Journal Sparks. As you play with color, shapes, contour drawing, and words, you’ll source unique inspiration and ideas for projects. No specific artistic or drawing skills are needed — experimentation, imperfection, and discovery will be celebrated.

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Craftcation Check-In


When you arrive at Craftcation, meet us in the hotel lobby to check in and get your gift bag, badge and program. *If you arrive at Craftcation when check-in isn’t open, head to the pop-up shop in the La Jolla room at the Marriott and staff will assist you. 

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Community Movie Screening


We’re beyond excited to screen our pal Tyche’s documentary film CommuKnity about the fiber arts scene on Portland, Oregon. You can get a sneak peek of the film here. P.S. – One of our beloved alums Sunday White is featured in the film!

About COMMUKNITY: Once a year, tens of thousands of knitters, crocheters, spinners and dyers, flood the streets of Portland, Oregon to experience the biggest and weirdest yarn crawl in the world! COMMUKNITY takes the viewer on a humorous, emotional and inspiring look into the unexpected, yet endearing, community of thread fanatics, fashion designers, and yarn businesses that keep these passionate, quirky, fiber fiends wound up.

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Thank You for Being a Friend (Golden Girls) Party


location: The Tavern: 211 E Santa Clara St, Ventura, Ca

Join us “off-campus” at The Tavern in downtown Ventura for our “Thank You for a Being a Friend (aka: The Golden Girls)” themed party. If you don’t feel like dressing up, don’t worry, just bring your awesome self! The Tavern will have drink and happy hour food special deals for Craftcation attendees + we’ll have dancing!

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Closing Keynote with Lela Barker


Join us for our closing keynote with the ever-awesome Lela Barker. 

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Post-Craftcation Brunch


Location: Paradise Pantry: 222 East Main St. Ventura, Ca, 93001

Hang out after the conference ends to eat and take in all that you have learned at our post-Craftcation brunch at Paradise Pantry! Enjoy a brunch buffet made from the restaurant’s incredible menu (one of our favorite places to eat in Ventura!), fresh juices, coffee and champagne cocktails.

Take a breather and relax – you’ve earned it!

Brunch is $25 and you will pay when you sign up.

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Wanderings: A self-guided art walk


Craftcation and Rosalie Gale are excited to present Wanderings, A Self-Guided Art Walk that will take place during Craftcation at the Marriott Ventura (aka: “Craftcation Central”) on Friday, April 6th from 7 p.m. to 10 p.m. Grab a “passport” and a map and start wandering through the hotel to different experiences created by attendees. Stay tuned for more information on the experiences.


If you’re an attendee or presenter and you want to join Wanderings and create your own experience:

• Applications will be available in a link here starting 1.10.18 and will close 2.20.18. There is no fee to participate.

All Wanderings room hosts and anyone who collects stamps from every room will be entered into a drawing for a free ticket to Craftcation 2019.

*Other prizes will be awarded for experience creators and those prizes will be announced closer to the event.


Stop by the Wanderings info table (upstairs at the Marriott) and pick up a map and passport when you arrive at Craftcation or anytime before Wanderings begins.

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Create 90 Days of Content: Learn How to Brainstorm, Plan and Create 90 Days Worth of Better Actionable Content

[/vc_column_text][vc_column_text]With: Alisha Robertson

If Content Is King, then Consistency is Queen. Which is why you need a content plan! During this workshop you will learn how to get clear on your audience & their needs, how to effortlessly brainstorm content ideas, how create a content schedule that fits your lifestyle and you’ll learn how to format content that converts and keeps your audience coming back for more. After this workshop, attendees will walk away with a complete 90 Day Content Plan.

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The Art Of Storytelling for Your Brand: How To Blend Who You Are Into Everything You Create.

[/vc_column_text][vc_column_text]With: Alisha Robertson

How do you begin to build your audience and get them to trust you? You use your personal story and experiences to meet them on a level that they can relate to. This workshop is designed to help you develop your personal story and to teach you how to blend it into your content to gain your audience’s attention and trust. This workshop is perfect for: anyone looking to build or grow their audience, anyone wanting to build their personal brand and for anyone wanting to make a mark in their industry.

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Faux Succulent Wreath


With: Sarah Khandjian

Join Sarah Hearts for some casual crafting out by the pool as you create a lovely wreath with felt “succulents” on a brass ring. 

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Metal Stamping Jewelry – Session 1


With: Rita Pannulla

Learn basic metal stamping techniques directly from the source. With dozens of letter sets, hundreds of design stamps, and even the opportunity to have your own custom stamps created, ImpressArt is the world leader when it comes to all things hand stamping. In this workshop you will have the opportunity to create as stack of tri-colored cuffs while learning to utilize different, tools, stamps, and metals with ImpressArt’s own Design Director.

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Discharge dyeing 101: Galaxy bandana


With: Erin Wilder

Explore discharge dyeing which allows you to dye dark fabrics after you remove the pigment using bleach. Once the color is removed, we’ll experiment with a variety of application techniques to add color to the discharged areas. Students will end up with a celestially inspired galaxy bandana. 

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Macrame Wall Hanging


With: Liz Wright

Macrame, a 70s icon, has made a comeback in a big way! Come learn and practice the fundamental knots that can be used to create decorative and functional shapes, while you create a modern wall hanging to adorn your home. The foundational knotty skill set learned in this class will certainly set you on your way to creating future tapestries, plant hangers, and more!

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The Thomas Fire Quilt Relief Sew-In


With: The Ventura Modern Quilt Guild

The Ventura Modern Quilt Guild will be sewing Quilt Tops for the Thomas Fire Quilt Relief Project. The VMQG is looking for Craftcation attendees to join us for a fun evening of designing and sewing the Perkiomen Valley Quilt Block into 72”x90” Quilt tops for the Thomas Fire Victims. All supplies will be provided; sewing machines, quilt blocks, thread, etc. 

Please visit our website for more information: 


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Downtown Walking Beer Tour


Ventura has built a talented and creative beer scene over the past few years and we want to show you some of our favorites! Join Ryan Goldstein of Craft Cups and lover of all things beer and Ventura for a walking tour of a few of Ventura’s top breweries. Tour will include tastings, tour of Downtown Ventura and discussions on brews, business and creativity.

PLEASE NOTE: This tour has a fee of $20 which covers your beer tasting. You will pay the fee when you register