Podcast Episode 48: How to Create Life Long Customers with T & A LeatherWorks
Today on the Dear Handmade Life podcast we’re drinking Jamaica and talking with Todd and Anthony of T & A LeatherWorks about how they have created a community of regular customers that have been an integral part of the success of their business. We chat about techniques to connect with your customers and keep them coming back for more at in-person sales at brick and mortar shop and craft shows as well as online sales.
I absolutely love your podcast and I think that this episode was exactly what I needed to hear!
I have been running my handmade jewelry business for over 5 years now and have been feeling very frustrated that it’s not doing better. I have read and watched many different training materials where people keep trying to say that I could easily make 6 figures from my handmade business if I just do (blank). After having tried so many of these and not seeing the results that they insist I could have, I seriously thought that there was something wrong with me or my products, so I was ready to give up and quit. However, listening to your podcast completely turned that around because you made me realize that it’s a constant, on-going battle to stay in business and even the most established shops still have to keep fighting everyday. It really gave me piece of mind today when I heard you say that there are so many people out there trying to give advice to handmade businesses, but there really is no single secret formula. I really appreciate how you are so realistic and give real advice that actually does help artists like me.
Thank you so much for all that you do!
That’s SO nice to hear! It’s a lot of smart work BUT hard work too and like you quoted – it’s a constant effort but totally worth it! 🙂